How to develop washing powder distributor business in Kenya?

POSTED ON 27-Sep-2021 BY AOGRAND

How to develop washing powder distributor business in Kenya?
The compound annual growth rate of the global laundry powder market is expected to exceed 8% in 2021. In addition, the industry has been growing steadily in the past, which shows that the washing powder manufacturing business has great potential. For anyone who wants to start a laundry detergent distributor business in Kenya, the scope of this field is very good. If you are looking for your own business direction, here are some tips to help you understand how to start a laundry detergent distributor business in Kenya.

1. Find your source of profit
Like any other distributor business, the laundry detergent distributor business also requires in-depth research. You need to know the most profitable type of washing powder based on your budget, location and other parameters. The most common choices include commercial and residential laundry detergents or detergents. These are further divided into heavy-duty washing powder, light-duty washing powder, phosphate-free washing powder and fabric softener. Market demographics and research are the first steps to understand how to start a laundry detergent distributor business in Kenya.
 
2. Get the formula of washing powder
You can find some videos and research papers on the Internet, they will tell you the perfect combination of washing powder ingredients, and get a unique formula for your washing powder distributor business. You can also get in touch with a washing powder formula consultant, who can provide you with a detailed plan, including raw material procurement, manufacturing process types, and other steps involved in mass production of the formula. These professionals can be easily contacted through online catalogs or popular search engines. Finding the market segment that suits you will also make it easier for you to obtain the right formula for your laundry powder distributor business.
 
3. Prepare your budget
When planning a budget for your detergent distributor business, there are several factors to consider, including factory rent, raw materials, brand, employee salaries, equipment, insurance, permits, registration, and advertising. The estimated cost of a 1,000-square-foot factory is Rs. 2.5 million as initial capital. Although this is a considerable investment, the return justifies the investment, making it one of the most profitable manufacturing companies in this field. Most of your investment costs are spent on your employees, including factory managers, buyers, supervisors, factory workers, quality control managers, sales staff, engineers, and accountants.
 
4. Develop a detailed business plan
The key to the success of developing a laundry detergent distributor business in Kenya lies in your business plan. You will need a business strategy to help you get started and run your business smoothly. The most important elements that should be included in your laundry powder manufacturing business are: target market, raw material sources and costs, factory capacity, equipment costs and sources, management structure, recruitment options, market strategies, manufacturing processes for your product niche, capital investment Source, detailed financial plan.
 
5. Find a good location for the factory
Once you have the resources needed to start a small and medium-sized washing powder manufacturing business in Kenya, the next challenge is to locate the factory. The location you choose must be close to the source of raw materials, preferably. In addition, there should be sufficient electricity and water supply, and convenient transportation.
It is also important to ensure that your washing powder distributor business's factories comply with government zoning regulations. The property should be large enough to support your infrastructure and it should be located in an industrial area for best access to raw materials and transportation.
 
6. Register your business
Your laundry detergent distributor business can only become a legal entity after registration. First, find a suitable name for your washing powder distributor brand in Kenya. Then decide whether you want to register your business as a limited liability partnership, private limited company, partnership or sole proprietorship. You must decide. Some registered companies can allow you to receive government subsidies. After this, you need to set up a bank account for all transactions related to your business. In addition, you need to obtain the necessary certificates and permits from the Pollution Control Board. To enter your product into the distribution network, you must also obtain a distribution agreement document. For any product you manufacture for home use, obtaining a license is the last step in making it a viable product on the market.
 
7. Looking for raw material suppliers
To make your detergent, you will need multiple active ingredients, depending on the formula you choose. Nearly 60% of the working capital of your manufacturing business is used to purchase raw material shredders. Therefore, you need to find cost-effective and close raw material suppliers to save transportation costs.
 
8. Pricing and Branding
Take your annual production cost into account to finally determine the price of washing powder. As raw material prices may fluctuate, inflation is another key factor to consider. The best way to price products developed through the laundry detergent distributor business is to check the prices of competitors and study their sales strategies. Branding of washing powder is the next step, which includes your logo and packaging design. After completing this operation, you can advertise and sell your products.
 
9. Advertising and sales channels
Today, there are multiple advertising options for your small-scale laundry detergent dealer business ideas, and social media provides cost-effective solutions. You can also place ads on search engines and other virtual options to increase the visibility of your brand. Most manufacturing companies choose traditional marketing methods, such as print advertising, hoarding and TV advertising, because they are most effective in reaching an active customer base. Establishing a very strong distributor-dealer network is a crucial step. You can use the e-commerce portal to access the popular distributors of your washing powder distributor business. The best sales channel starts with retail counters near the target audience, such as supermarkets and independent retail stores in your area. To establish these B2B connections, it is highly recommended that you hire a commission-based sales representative. You can also choose online channels such as company websites or e-commerce portals to generate sales for your products. Ensure that your manufacturing business ideas are supported by reliable strategies and plans to ensure the success of any industry you choose to invest in.

10. High-quality washing powder supplier
As the core brand of AoGrand Group, JOBY laundry detergent brand was established in 2010, and its products have obtained ISO 9001, ISO 14001, OHSAS 18001 management system certification, as well as CE, FDA, EPA, cGMP, GMP, NDC, MSDS, SGS. After more than ten years of development, JOBY has become a well-known brand of washing powder at home and abroad, and its washing powder products are exported to more than 150 countries and regions. It is a first-class manufacturer and supplier of washing powder in the world.
On the road of development, JOBY focuses on helping families all over the world solve the problems of viruses and bacteria, and is committed to scientific research. At present, we have successfully developed cost-effective household and consumer products such as hand sanitizer, disinfectant, disinfectant wipes, washing powder, soap, detergent and so on. Our best-selling product JOBY Natural Washing Powder contains natural plant extracts, which can be washed directly without damaging clothes. It is environmentally friendly and safe, making the washing process faster, safer and more efficient.
With the outbreak of the global epidemic, JOBY has become one of the most popular washing powder brands in the world, and it is also one of the largest domestic washing powder wholesalers in China. In the future, JOBY will continue to escort global family health and create a cleaner, safer and healthier home environment.
 

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